The MJ Elle_Turtleneck Season With Tilley's_Cover

I’m M.J., I’m the creator of The M.J. Elle, a Toronto lifestyle blog. I’m a born and raised Torontonian who grew up in the west end of the city.

I went to Humber College’s Fashion Institute in hopes to get into styling and creative direction. But I left school and ended up finding my way into a career in executive support spanning various industries including retail, finance and digital advertising.

I began creating visual content in late 2014 as a way to channel my creativity after a health issue put a stop on my career. By mid-2016 I started to get more questions on products, beauty routines, outfits and other content I was posting. I saw the need to create more than just visuals. I decided to start blogging that fall as a way to share even more content and recommendations with my friends and followers.

The MJ Elle_Toronto Lifestyle Blogger_About Me

The M.J. Elle is a lifestyle blog based in Toronto, Canada with a focus on style, beauty, food & drink, home decor, and more. This is where I come to share all the things in my life I’m currently into. The M.J. Elle is also where I highlight the brands, products and services that I trust and love, while also being able to share my personal experiences and inspire my readers.​​​

When I’m not at home writing, I’m out in the city checking out the latest restaurants and cafés. Or exploring Toronto’s neighbourhoods and architecture. But I also love a good night in and a glass of wine with my partner Peter and our two dogs Dolce and Tisci, catching up on the latest binge-worthy Netflix shows.


The Mjelle, Them Jelle…? It’s The M.J. Elle.

M.J. like Jordan (or Jackson, depending on my #mood) and Elle like the magazine. I wish I had a really crazy, creative story behind the name but the truth is, I don’t.

The M.J. Elle started as my social media handle in 2008-2009 that wasn’t taken and could be used across various platforms, while still remaining relevant to me. My full name is Marie-Joëlle Gabrielle, so I simply took my Initials M.J. and the ending of my middle name, Elle.

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The M.J. Elle is a personal reflection of my tastes, opinions and thoughts. I strive to share products, services and information that only I myself trust and use.

Occasionally I do collaborate and form long-term partnerships with brands for visual and written content. I also occasionally receive products, services or payments in exchange for these features. You will always receive a 100% authentic and honest opinion from me. And I will always disclose when a product or service is sponsored.​

If you’d like to collaborate, be featured on The M.J. Elle or would like more information on a product or service I’ve shared, feel free to get in touch here!